Content Designer and UX Writer
based in São Paulo

5+ years of experience creating digital products for Brazilian and international brands, including Bradesco Bank, Ogilvy, and Colgate-Palmolive.

Selected projects

A cartoon character dressed in a bear costume holding a smartphone showing a social media profile.

Manager Journey

Unified over 100 disconnected tools into a single Salesforce platform, helping managers work and decide with clarity.

  • Bradesco Bank

  • Senior Content Designer

  • 2024-Today

access project
Multiple smartphones displaying a dental health website about gum health, with text and graphics explaining gum problems and prevention.

Gums Experts

We created a digital quiz that helps meridol raise awareness on gum health, educate high-risk users, and collect first-party data.

  • meridol - Saudi Arabia South Africa & Olglivy Brazil

  • Content Designer

  • 2024

access project
Three smartphones displaying the Colgate website with promotional content for oral care products and discounts.

Colgate Everyday

Enhanced Colgate’s Turkish rewards program through content that simplifies communication and strengthens user trust.

  • Colgate-Palmolive Türkiye

  • Content Designer

  • 2024

access project
A smartphone screen displaying a healthcare scheduling app. The app shows options to reschedule an appointment with Dr. Mariana Costa, a dermatologist, with available dates and times, and a profile of Dr. Costa with a photo, name, specialty, and review ratings.

Health App Journey

Redesigned the cancellation journey to balance empathy and efficiency, reducing patient frustration and improving retention.

  • Health App

  • Content Designer

  • 2023

access project
Mobile phone screen displaying a learning platform landing page with a dark background, showing a header that reads 'Start your learning journey here!' and two buttons labeled 'Find a Mentor' and 'Support project'. There are profile pictures and brief descriptions of mentors, along with sections titled 'Boost the growth career with the be', 'How it works', and options to 'Register', 'Search', and 'Evolve'.

Landing Page

Created Mentor Cycle’s first landing page and tone of voice, turning an undefined idea into a clear, trustworthy entry point for mentors and mentees.

  • Mentor Cycle

  • Content Designer

  • 2023

access project